Brand String Theory: Make Your Brand Demand A Search Party - Paperback
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Language:EnglishPublisher:Search Party BooksISBN-13:9798218759551UPC:9798218759551Book Category:Business & EconomicsBook Subcategory:Management, Marketing, Strategic PlanningSize:9.00 x 6.00 x 0.51 inchesWeight:0.7297Product ID:SC72XDVWSX
Brand String Theory: Make Your Brand Demand A Search Party
Your team is smart, talented, capable. But they keep missing the mark.
Something feels off. You can't explain what's wrong. You just know.
And that makes you the bottleneck. The "it's not quite right" person holding everything up.
You're exhausted. Your team's exhausted.
You were handed inspiration without a foundation, positioning without a frame, and messaging without an engine. So every decision...
Language:EnglishPublisher:Search Party BooksISBN-13:9798218759551UPC:9798218759551Book Category:Business & EconomicsBook Subcategory:Management, Marketing, Strategic PlanningSize:9.00 x 6.00 x 0.51 inchesWeight:0.7297Product ID:SC72XDVWSX
Every, Richard: - From the indie nightclub scene in South Africa, to high-performance rugby fields, to branding in the United States, Richard Every has built a career on one truth: Under pressure, clarity is everything.He founded The Station, Durban's pre-eminent indie club in the 1990s, where he learned to make quick decisions, lead teams, and read the room under pressure. He later co-founded...
Publisher: Search Party Books
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