Surprise Castle
Boeing Versus Airbus: The Inside Story of the Greatest International Competition in Business

Boeing Versus Airbus: The Inside Story of the Greatest International Competition in Business - Paperback

$12.99
$17.95
-28%
Quantity
01

Pay over time for orders over $35.00 with

Availability:In StockContributor:John NewhousePublish date:2008-01-08Pages:272
Language:EnglishPublisher:VintageISBN-13:9781400078721ISBN-10:1400078725UPC:9781400078721Book Category:Business & Economics, TransportationBook Subcategory:Industries, Corporate & Business History, AviationBook Topic:Transportation, HistorySize:7.98 x 5.28 x 0.68 inchesWeight:0.4608Product ID:SC3CPKANC8

The commercial airline industry is one of the most volatile, dog-eat-dog enterprises in the world, and in the late 1990s, Europe's Airbus overtook America's Boeing as the preeminent aircraft manufacturer. However, Airbus quickly succumbed to the same complacency it once challenged, and Boeing regained its precarious place on top. Now, after years of heated battle and mismanagement, both companies face the challenge of serving burgeoning Asian markets and stiff competition from China and Japan. Combining insider knowledge with vivid prose and insight, John Newhouse delivers a riveting story of these two titans of the sky and their struggles to stay in the air.

Language:EnglishPublisher:VintageISBN-13:9781400078721ISBN-10:1400078725UPC:9781400078721Book Category:Business & Economics, TransportationBook Subcategory:Industries, Corporate & Business History, AviationBook Topic:Transportation, HistorySize:7.98 x 5.28 x 0.68 inchesWeight:0.4608Product ID:SC3CPKANC8

John Newhouse has written seven books and for many years was the Washington correspondent for The New Yorker. He lives in Washington, D.C.


Publisher: Vintage

Contributor(s)

John Newhouse

Free shipping on orders over $75. Standard shipping takes 3-7 business days. Returns accepted within 30 days of purchase.

Recently Viewed

View All