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AI Marketing Blueprint: 7 New Rules for Driving Pipeline and Revenue

AI Marketing Blueprint: 7 New Rules for Driving Pipeline and Revenue - Paperback

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AI Marketing Blueprint: 7 New Rules for Driving Pipeline and Revenue

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Availability:In StockContributor:Shiv NarayananPublish date:4/14/2026Pages:168
Languages:EnglishPublisher:Lioncrest PublishingISBN-13:9781544551999ISBN-10:1544551991UPC:9781544551999Book Category:Business & EconomicsBook Subcategory:Management Science, Marketing, MotivationalBook Topic:ResearchSize:8.50 x 5.50 x 0.46 inchesWeight:0.268Product ID:SCNADQPQYG

Companies everywhere are missing their revenue targets. The old playbook of driving inbound traffic and pipeline is rapidly becoming more expensive, more competitive, and less impactful.

Why? Because in an AI-first world, most of the buyer journey is invisible.

What once required multiple search queries, reading websites, talking to sales reps, doing research, and making a decision can now be done in seconds. AI platforms are helping customers educate themselves without ever interacting with you or your business.

This shift means companies need to rethink their go-to-market and focus on activities that increase their visibility, authority, and referenceability to stay relevant and derisk their business continuity from the threat of AI disruption.

AI Marketing Blueprint delivers a clear, practical, and evergreen framework outlining the 7 New Rules CEOs, investors, and revenue leaders need to focus on to transform their companies and drive pipeline and revenue in a world with AI.

Languages:EnglishPublisher:Lioncrest PublishingISBN-13:9781544551999ISBN-10:1544551991UPC:9781544551999Book Category:Business & EconomicsBook Subcategory:Management Science, Marketing, MotivationalBook Topic:ResearchSize:8.50 x 5.50 x 0.46 inchesWeight:0.268Product ID:SCNADQPQYG
Narayanan, Shiv: - Shiv Narayanan is the founder and CEO of How To SaaS, a management consulting firm that works with leading private equity investors, founders, CEOs, and revenue leaders to transform their companies and scale their enterprise value. He has helped B2B companies create hundreds of millions of dollars in pipeline and revenue with marketing, demand generation, and content. Shiv is also the two-time bestselling author of the books Post-Acquisition Marketing and Exit-Ready Marketing and the host of the Private Equity Value Creation Podcast. Previously, he served as the CMO of Wild Apricot, which was acquired by Rubicon Technology Partners in 2017 and flipped to Pamlico Capital in 2018.
Publisher: Lioncrest Publishing

Contributor(s)

Shiv Narayanan

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