Adcreep: The Case Against Modern Marketing - Hardcover
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Language:EnglishPublisher:Stanford Law BooksISBN-13:9780804795814ISBN-10:804795819UPC:9780804795814Book Category:LawBook Subcategory:Intellectual Property, Privacy, ContractsSize:9.10 x 6.20 x 0.90 inchesWeight:1.0516Product ID:SC24XATQ3F
Adcreep: The Case Against Modern Marketing
Advertising is everywhere. By some estimates, the average American is exposed to over 3,000 advertisements each day. Whether we realize it or not, "adcreep"--modern marketing's march to create a world where advertising can be expected anywhere and anytime--has come, transforming not just our purchasing decisions, but our relationships, our sense of self, and the way we navigate all spaces, public...
Language:EnglishPublisher:Stanford Law BooksISBN-13:9780804795814ISBN-10:804795819UPC:9780804795814Book Category:LawBook Subcategory:Intellectual Property, Privacy, ContractsSize:9.10 x 6.20 x 0.90 inchesWeight:1.0516Product ID:SC24XATQ3F
Mark Bartholomew is Professor of Law at University at Buffalo School of Law. He has provided commentary on intellectual property and privacy issues in The New York Times, The Washington Post, Los Angeles Times, USA Today, The Wall Street Journal, and other news outlets.
Publisher: Stanford Law Books
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