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A Technique for Producing Ideas

A Technique for Producing Ideas - Paperback

by James Webb Young
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A Technique for Producing Ideas

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Availability:Out of StockContributor:James Webb Young, Reinhold Niebuhr (Preface by)Publish date:4/9/2025Pages:70
Language:EnglishPublisher:Martino Fine BooksISBN-13:9781684229789ISBN-10:1684229782UPC:9781684229789Book Category:Self-Help, Business & EconomicsBook Subcategory:Creativity, Marketing, Advertising & PromotionSize:9.00 x 6.00 x 0.17 inchesWeight:0.2293Product ID:SCDFQ7Q3MX

A Technique for Producing Ideas is a timeless, practical guide to creativity from advertising legend James Webb Young. In just a few pages, he distills the creative process into five clear, actionable steps that anyone can follow to generate innovative ideas. Perfect for writers, marketers, entrepreneurs, or anyone who needs to think outside the box, this book is a quick yet powerful read that demystifies creativity and makes idea generation a repeatable habit.

Contents

  • How it started
  • The formula of experience
  • The Pareto theory
  • Training the mind
  • Combining old elements
  • Ideas are new combinations
  • The Mental digestive process
  • "Constantly thinking about it"
  • The final stage
  • Some after-thoughts


Language:EnglishPublisher:Martino Fine BooksISBN-13:9781684229789ISBN-10:1684229782UPC:9781684229789Book Category:Self-Help, Business & EconomicsBook Subcategory:Creativity, Marketing, Advertising & PromotionSize:9.00 x 6.00 x 0.17 inchesWeight:0.2293Product ID:SCDFQ7Q3MX
Publisher: Martino Fine Books

Contributor(s)

James Webb Young, Reinhold Niebuhr (Preface by)

Author

James Webb Young

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