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A New History of Made in Italy: Fashion and Textiles in Post-War Italy

Name: A New History of Made in Italy: Fashion and Textiles in Post-War Italy
Brand: Bloomsbury Visual Arts
SKU: 9781350247796
Price: 41.99 USD
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Contributors:

Lucia Savi

Publisher:

Bloomsbury Visual Arts

Binding:

Paperback

Book Category:

Design, History

Book Subcategory:

Fashion & Accessories, History & Criticism, Europe

Book Topic:

Italy

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The product is eligible for a complimentary return within 30 days from the date of purchase. Furthermore, individual items are shipped within 24 hours of receiving the order.

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Specifications +

Release Date:

11/14/2024

ISBN 13:

9781350247796

Weight:

1.36 lbs

Size:

9.10 x 6.10 x 0.60 inches

Pages:

248

Mint Condition +

product description

Description

Shortlisted for the Association of Dress Historians Book of the Year Award, 2024

In the first book to examine the role played by textile manufacturing in the development of fashion in Italy, A New History of 'Made in Italy' investigates Italy's transition from a country of dressmakers, tailors and small-scale couturiers in the early post-Second World War period to a major producer of ready-to-wear fashion in the 1980s. It takes the reader from Italy's first internationally attended fashion show in 1951 to Time magazine's Giorgio Armani April 1982 cover story, which signalled the fashion designer's international arrival, and Milan's presence as the capital of ready-to-wear.

Chapters focus on the material substance of Italian fashion - textile - looking at questions including the importance of manufacturing quality, design innovation, composition, production techniques, commerce and the role of textile on the country's overall fashion system. Through these, Lucia Savi brings to light the importance of synthetic fibres, previously little-known players, such as the carnettisti (a type of textile wholesalers) as well as re-investigating well-known couturiers and designers such as Simonetta, Gianfranco Ferré and Gianni Versace.

By looking at how things are made, by whom, and where, this book seeks to unpack the 'Made in Italy' label through a focus on making. Informed by extensive archival materials retrieved from a wide range of sources, it brings together the often-separated disciplines of fashion, textile and design history.

About the Author
Lucia Savi is a curator at the Design Museum, London. In 2021 she curated the V&A exhibition Bags: Inside Out and authored its accompanying publication. Dr Savi has a PhD from Kingston University, UK, on Italian fashion and textiles, and has contributed to fashion and design exhibitions and their catalogues including The Glamour of Italian Fashion 1945-2014 (V&A, 2014) and Beyond Bloomsbury: Design of the Omega Workshops 1913-1919 (Courtauld, 2009).