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Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity

Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity - Hardcover

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Availability:In StockContributor:Michael W. McLaughlinPublish date:2009-07-01Pages:224
Language:EnglishPublisher:WileyISBN-13:9780470455852ISBN-10:470455853UPC:9780470455852Book Category:Business & EconomicsBook Subcategory:Consulting, MarketingSize:9.00 x 6.20 x 0.90 inchesWeight:0.9017Product ID:SCWXM5VR3V

Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity

An innovative approach to winning more profitable sales in the growing professional services industry

In recent years, professional services providers have had to rethink their sales methods and adapt to profound changes in the way clients buy services. In response, Winning the Professional Services Sale argues for fundamental changes in the seller's mindset and sales strategies. Rather than...

Language:EnglishPublisher:WileyISBN-13:9780470455852ISBN-10:470455853UPC:9780470455852Book Category:Business & EconomicsBook Subcategory:Consulting, MarketingSize:9.00 x 6.20 x 0.90 inchesWeight:0.9017Product ID:SCWXM5VR3V
Michael W. McLaughlin is a management consultant and speaker with more than twenty years in the professional services industry. He is the founder and a principal of MindShare Consulting, LLC, which helps professional services organizations design winning approaches for sales, marketing, and service delivery. For more information, please visit www.MindShareConsulting.com.
Publisher: Wiley

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