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Type Matters: The Rhetoricity of Letterforms

Type Matters: The Rhetoricity of Letterforms - Paperback

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Type Matters: The Rhetoricity of Letterforms

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Availability:In StockContributor:Christopher Scott Wyatt (Editor), Danielle Nicole Devoss (Editor)Series:Visual RhetoricPublish date:2017-10-11Pages:412
Language:EnglishPublisher:Parlor PressISBN-13:9781602359734ISBN-10:1602359733UPC:9781602359734Book Category:Design, Language Arts & DisciplinesBook Subcategory:Graphic Arts, RhetoricBook Topic:Typography, Branding & Logo DesignSize:9.25 x 7.52 x 1.12 inchesWeight:2.0922Product ID:SC21NSRGFX

Type Matters: The Rhetoricity of Letterforms

Stephen Bernhardt warned almost thirty years ago that our "preoccupation with conventional essay format" excludes the rhetorical rigor of typographic elements. John Trimbur extended this argument, noting that "one of the main obstacles to seeing the materiality of writing has been the essayist tradition and its notion of a transparent text." Visual rhetoric scholars have interrogated the ways in...

Series: Visual Rhetoric
Language:EnglishPublisher:Parlor PressISBN-13:9781602359734ISBN-10:1602359733UPC:9781602359734Book Category:Design, Language Arts & DisciplinesBook Subcategory:Graphic Arts, RhetoricBook Topic:Typography, Branding & Logo DesignSize:9.25 x 7.52 x 1.12 inchesWeight:2.0922Product ID:SC21NSRGFX
Wyatt, Christopher Scott: - Christopher Scott Wyatt completed an MFA in Film and Digital Technology from Chatham University while co-editing Type Matters. His PhD is in Rhetoric, Scientific and Technical Communication from the University of Minnesota, Twin Cities.
Publisher: Parlor Press

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