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Street Smarts: An All-Purpose Tool Kit for Entrepreneurs

Street Smarts: An All-Purpose Tool Kit for Entrepreneurs - Paperback

by Norm Brodsky, Bo Burlingham
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Availability:In StockContributor:Norm Brodsky, Bo BurlinghamAudience:Young AdultPublish date:2010-02-23Pages:288
Language:EnglishPublisher:Penguin Publishing GroupISBN-13:9781591843207ISBN-10:1591843200UPC:9781591843207Book Category:Business & EconomicsBook Subcategory:Small Business, Entrepreneurship, New Business EnterprisesSize:8.50 x 5.40 x 0.78 inchesWeight:0.5512Product ID:SCYEVT2ATZ
"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise.

Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
Language:EnglishPublisher:Penguin Publishing GroupISBN-13:9781591843207ISBN-10:1591843200UPC:9781591843207Book Category:Business & EconomicsBook Subcategory:Small Business, Entrepreneurship, New Business EnterprisesSize:8.50 x 5.40 x 0.78 inchesWeight:0.5512Product ID:SCYEVT2ATZ
Bo Burlingham is editor at large at Inc. magazine. He has also written for Esquire, Harper's, Mother Jones, and The Boston Globe, among other publications, and is the coauthor, with Jack Stack, of The Great Game of Business and A Stake in the Outcome.
Publisher: Penguin Publishing Group

Contributor(s)

Norm Brodsky, Bo Burlingham

Author

Norm Brodsky, Bo Burlingham

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