Status Update: Celebrity, Publicity, and Branding in the Social Media Age - Paperback
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Language:EnglishPublisher:Yale University PressISBN-13:9780300209389ISBN-10:030020938XUPC:9780300209389Book Category:Social Science, ComputersBook Subcategory:Media Studies, Internet, Popular CultureBook Topic:Social MediaSize:9.20 x 6.20 x 0.90 inchesWeight:1.0009Product ID:SC31N8X2HF
A book that analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class and gender.
Language:EnglishPublisher:Yale University PressISBN-13:9780300209389ISBN-10:030020938XUPC:9780300209389Book Category:Social Science, ComputersBook Subcategory:Media Studies, Internet, Popular CultureBook Topic:Social MediaSize:9.20 x 6.20 x 0.90 inchesWeight:1.0009Product ID:SC31N8X2HF
Alice E. Marwick is assistant professor, communication and media studies, Fordham University, and the director of the Donald McGannon Communication Research Center. She lives in New York City.
Publisher: Yale University Press
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