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Soft Selling in a Hard World: Plain Talk on the Art of Persuasion

Soft Selling in a Hard World: Plain Talk on the Art of Persuasion - Paperback

by Jerry Vass
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Availability:In StockContributor:Jerry VassPublish date:1998-08-31Pages:240
Language:EnglishPublisher:Vass, Inc.ISBN-13:9780762404018ISBN-10:762404019UPC:9780762404018Book Category:Business & EconomicsBook Subcategory:Sales & SellingSize:6.95 x 5.49 x 0.64 inchesWeight:0.5203Product ID:SCEYY2GNQ4
This little book was developed from observing and then redesigning twelve-thousand executive-level sales presentations to make the buyer comfortable and improve success rates 25% to 100%.

There is Hard Way to sell and a Soft Way. The Hard way is an agony for both buyer and seller. The Soft Way is the way humans actually interact when searching for the Buyer's problem and solving it in a natural, easy, conversational way.

It is about human behavior-yours and your Buyers'. These Soft Selling skills can remove much of your selling stress.
Language:EnglishPublisher:Vass, Inc.ISBN-13:9780762404018ISBN-10:762404019UPC:9780762404018Book Category:Business & EconomicsBook Subcategory:Sales & SellingSize:6.95 x 5.49 x 0.64 inchesWeight:0.5203Product ID:SCEYY2GNQ4
Publisher: Vass, Inc.

Edition

2nd Rev & Updated Edition

Contributor(s)

Jerry Vass

Author

Jerry Vass

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