Rotman on Design: The Best on Design Thinking from Rotman Magazine - Paperback
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Availability:In StockContributor:Roger Martin (Editor), Karen Christensen (Editor)Publish date:2013-05-14Pages:264
Language:EnglishPublisher:Rotman-Utp PublishingISBN-13:9781442616202ISBN-10:1442616202UPC:9781442616202Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Management, LeadershipSize:10.40 x 8.40 x 0.90 inchesWeight:2.7029Product ID:SCPV6307C4
Rotman on Design: The Best on Design Thinking from Rotman Magazine
Over the past decade, the Rotman School of Management and its award-winning publication, Rotman magazine, have proved to be leaders in the emerging field of design thinking. Employing methods and strategies from the design world to approach business challenges, design thinking can be embraced at every level of an organization to help build innovative products and systems, and to enhance customer...
Language:EnglishPublisher:Rotman-Utp PublishingISBN-13:9781442616202ISBN-10:1442616202UPC:9781442616202Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Management, LeadershipSize:10.40 x 8.40 x 0.90 inchesWeight:2.7029Product ID:SCPV6307C4
Roger Martin is Academic Director at Martin Prosperity Institute, professor emeritus of Strategic Management, and former Dean at the Rotman School of Management at the University of Toronto. Karen Christensen is Editor-in-Chief of Rotman magazine and Executive Director of Strategic Communication in the Rotman School of Management.
Publisher: Rotman-Utp Publishing
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