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Mastering Business for Strategic Communicators: Insights and Advice from the C-Suite of Leading Brands

Mastering Business for Strategic Communicators: Insights and Advice from the C-Suite of Leading Brands - Hardcover

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Availability:In StockContributor:Matthew W. Ragas (Editor), Ron Culp (Editor)Publish date:2017-11-14Pages:320
Language:EnglishPublisher:Emerald Publishing LimitedISBN-13:9781787145047ISBN-10:1787145042UPC:9781787145047Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Business Communication, Public RelationsSize:9.10 x 22.60 x 0.60 inchesWeight:0.8818Product ID:SCK2A9YVT5
Mastering Business for Strategic Communicators provides strategic communication students and professionals with expert insights on the various major business functions and areas from an assemblage of top strategic communication leaders.
Language:EnglishPublisher:Emerald Publishing LimitedISBN-13:9781787145047ISBN-10:1787145042UPC:9781787145047Book Category:Business & EconomicsBook Subcategory:Strategic Planning, Business Communication, Public RelationsSize:9.10 x 22.60 x 0.60 inchesWeight:0.8818Product ID:SCK2A9YVT5
Matthew W. Ragas, Ph.D. and Ron Culp are on the public relations faculty in the College of Communication at DePaul University in Chicago, USA, where they help develop the next generation of communications leaders. They are the co-authors of Business Essentials for Strategic Communicators.
Publisher: Emerald Publishing Limited

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