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Hospitality Revenue Management: Concepts and Practices

Hospitality Revenue Management: Concepts and Practices - Paperback

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Availability:In StockContributor:Peter Szende (Editor)Publish date:2022-06-01Pages:516
Language:EnglishPublisher:Apple Academic PressISBN-13:9781774639177ISBN-10:1774639173UPC:9781774639177Book Category:Business & EconomicsBook Subcategory:Accounting, Management Science, EconomicsBook Topic:ManagerialSize:10.00 x 7.00 x 1.04 inchesWeight:1.9621Product ID:SCT4D676JQ

This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field.

The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more.

Language:EnglishPublisher:Apple Academic PressISBN-13:9781774639177ISBN-10:1774639173UPC:9781774639177Book Category:Business & EconomicsBook Subcategory:Accounting, Management Science, EconomicsBook Topic:ManagerialSize:10.00 x 7.00 x 1.04 inchesWeight:1.9621Product ID:SCT4D676JQ

Dr. Szende is Programme Lead in Hospitality Management at Oxford Brookes Business School, Oxford Brookes University, UK.


Publisher: Apple Academic Press

Contributor(s)

Peter Szende (Editor)

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