Marketing Artificial Intelligence: Ai, Marketing, and the Future of Business - Hardcover
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Language:EnglishPublisher:Matt HoltISBN-13:9781637740798ISBN-10:1637740794UPC:9781637740798Book Category:Business & Economics, ComputersBook Subcategory:Industries, Marketing, Artificial IntelligenceBook Topic:Computers & Information TechnologySize:9.00 x 5.90 x 1.10 inchesWeight:0.7011Product ID:SC6T2FCN27
Marketing Artificial Intelligence: Ai, Marketing, and the Future of Business
Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. While AI-powered marketing technologies may never achieve the sci-fi vision of self-running, self-improving autonomous systems, a...
Language:EnglishPublisher:Matt HoltISBN-13:9781637740798ISBN-10:1637740794UPC:9781637740798Book Category:Business & Economics, ComputersBook Subcategory:Industries, Marketing, Artificial IntelligenceBook Topic:Computers & Information TechnologySize:9.00 x 5.90 x 1.10 inchesWeight:0.7011Product ID:SC6T2FCN27
Paul Roetzer is founder and CEO of PR 20/20 and Marketing Artificial Intelligence Institute; author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and creator of the Marketing Artificial Intelligence Conference (MAICON) and AI Academy for Marketers. His first book, The Marketing Agency Blueprint, serves as a guide for building tech-savvy,...
Publisher: Matt Holt
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