The Secret of Culture Change: How to Build Authentic Stories That Transform Your Organization - Paperback
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Availability:In StockContributor:Jay B. Barney, Manoel Amorim, Carlos JúlioPublish date:2023-08-08Pages:240
Language:EnglishPublisher:Berrett-Koehler PublishersISBN-13:9781523004928ISBN-10:1523004924UPC:9781523004928Book Category:Business & EconomicsBook Subcategory:Workplace Culture, Leadership, Organizational DevelopmentSize:8.90 x 6.06 x 0.71 inchesWeight:0.7011Product ID:SC990CHD4Q
The Secret of Culture Change: How to Build Authentic Stories That Transform Your Organization
Find out how bold actions by visionary leaders can inspire powerful stories that drive culture change. Data indicates that most strategic efforts to change a company's culture fail. So how do companies succeed in this endeavor? A top strategy professor and two highly successful CEOs found that, in companies that had successfully changed their culture, leaders had taken dramatic actions that...
Language:EnglishPublisher:Berrett-Koehler PublishersISBN-13:9781523004928ISBN-10:1523004924UPC:9781523004928Book Category:Business & EconomicsBook Subcategory:Workplace Culture, Leadership, Organizational DevelopmentSize:8.90 x 6.06 x 0.71 inchesWeight:0.7011Product ID:SC990CHD4Q
Manoel Amorim is a serial CEO, whose most visible culture transformation project was celebrated in a Harvard Business School case (Telesp). He led 4 publicly traded companies and has been a Board Director several times in 6 different countries.
Jay B. Barney is one of the top three most cited scholars in the field of strategic management, who has published over 125 articles and book chapters,...
Jay B. Barney is one of the top three most cited scholars in the field of strategic management, who has published over 125 articles and book chapters,...
Publisher: Berrett-Koehler Publishers
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